Category Archives for "Marketing"

Oct 2015
What Makes Branding Difficult?

For all the discussion going on around branding in the digital age, it’s something that a lot of companies – and especially small and medium-sized organizations – really struggle with. It isn’t that they don’t have great ideas, and big aspirations; it’s that the actual task of building a strong and reputable brand is more […]

Jul 2015
Two Great Ways to Keep Your Branding Consistent

If you really want customers to know and love your brand, you have to be consistent with the way you present it over time. Unfortunately, that can be a challenge, as it’s easy for messaging and visual elements to “drift” or evolve into something new over time. With that in mind, here are two great […]

Jul 2015
Small Business Content Marketing – Infographic

Today’s infographic illustrates “Small Business”. Click here to find out more info.

Jul 2015
The Perfect Accessories for Your New Website

Like a lot of purchases, your new website should come with a couple of accessories. Here are two that take your web presence from ordinary to special: Good Images Lots of new web design clients focus on layouts and mockups, but when it comes to actually launching their new websites, things like product photos, team […]

Jul 2015
How to Market Your Business on Facebook

Today’s infographic illustrates “How to Get Your First 1,000 Facebook Fans”. Click here to find out more info.

Jul 2015
3 Easy Ways to Spot a Great Web Design

Assuming that you aren’t a professional web designer yourself, how can you evaluate the samples you see from web design companies? In other words, what makes a great-looking website? To help you separate the best from the rest, here are three easy ways to spot a great web design: #1: It Looks Professional By this […]

Jun 2015
Are You Overlooking a Critical Web Design Detail?

For most clients, seeing a brand-new web design is probably the most exciting part of the process. And many have ideas regarding layout, images, and other design features that they want to implement before their new website goes live. As you look at your layout with a critical eye though, be sure you don’t overlook […]

Jun 2015
The Good and the Bad of Social Media – Infographic

Today’s infographic highlights the good and the bad of social media marketing. Click here to find out more info.

Jun 2015
5 Easy Ways to Increase Ecommerce Conversions

Creating a successful e-commerce website is all about conversions. It doesn’t matter how many people you can attract to your landing pages, what kind of products you upsell, or what your prices are like if you can’t turn visitors into buyers. Getting people to finalize purchases can be more difficult than it seems. Competition online […]

Jun 2015
Attract More Customers to Your Online Store – Infographic

How can you attract more customers to your eCommerce store? Below is an infographic that graphically presents a ton of great ideas. The infographic source can be found here.


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