If you’ve been reading our blog lately, you already know that custom web photography can do great things for your Internet marketing plan. But, what you might not know is that there is an easy way to multiply the effect and get even bigger value from professional images: combine them with online video.
If a picture is worth a thousand words, pictures and videos combined might be worth millions. That’s because the combination makes everything on your website more effective, easier to see, and simpler to understand.
That’s because most people, including most of your customers, tend to be visual learners. The more they can see (in still images and well-produced videos), the easier time they have understanding the benefits you are offering. That’s especially true if your products and images show off key features, or customer testimonials.
Besides, great images and videos are a lot more compelling than plain text is – they simply grab attention in a different way. So, if you want to make the most of your site, consider adding an extra touch with the right look and a few short video clips.