Category Archives for "Advertising"
Web designers and marketers at every level are constantly trying to decipher large pieces of (often contradictory) data to figure out what the future of search engine optimization holds. They pore over Google’s press releases, study algorithm updates, and take deep dives into their web analytics to see if they can determine what the next […]
Your 3-Step Customer Acquisition Plan: Step 3
Step #3: Generating Conversions from Your Website We began this short guide by pointing out that your website only has real bottom-line value for your business if it can help you generate sales opportunities. Those conversions—whether they come in the form of completed credit card purchases or new inquiries and appointments—are the lifeblood of your […]
Your 3-Step Customer Acquisition Plan: Step 2
Step #2: Attracting Buyers to Your Website Every business, no matter what size it is, where it’s located, or what has to offer, needs shoppers before it can have buyers. Unless you have people who are looking at your products or services, you aren’t going to sell to any of them, regardless of what you […]
How Should Businesses Set Marketing Budgets?
Many of the businesses who come to us admit they have a common problem: they aren’t sure how to set marketing budgets that work. They want to set aside enough money to keep sales coming in, but don’t want to go so far that it cuts into their profits. Finding the right balance can be […]
Wake Up Your Website! Marcy Design, a Columbus, Ohio web design company, released a new TV commercial that will run this month. First, the commercial highlights the web development services of Marcy Design by showing examples of our award-winning work. Next, Marcy Design used a nationally-known narrator to tell the story. Finally, Marcy Design created the […]
YOUR 3-STEP ONLINE CUSTOMER ACQUISITION PLAN – FREE eBOOK At Marcy Design, we are a results-driven creative agency located in Columbus, Ohio. We have vast online experience and have won over 220 awards, created over 1,000 websites and developed over 11,000 marketing projects. And now, we are making available a valuable eBook resource titled ‘Your 3-Step Online […]
Why Pinterest Matters to Marketing Infographic
Below is an infographic about Why Pinterest Matters to Marketing. Click here to see the original post.
What Do Web Design Awards Really Mean?
Spend a couple of minutes on our website, and you’re likely to come across some of the various web design awards in recent years. These are great, and they make us feel good, but what do they really mean to you? Although they don’t necessarily mean that your website will when any awards, they do […]
2016 Social Media Trends Infographic
Below is an infographic about the 2016 Social Media Trends. Click here to see the original post.
Business owners were forced to step up and take notice earlier this year when Google announced that it would start factoring mobile website compatibility into its search algorithm. But if your website doesn’t already have mobile functionality, April 21 shouldn’t have been the deadline for you to worry about. That’s because most industry experts agree […]