Category Archives for "SEO"
In contrast to Google’s algorithm, which is undergoing huge changes that are affecting SEO in unexpected ways. Pay-per-click advertising (PPC) remains consistent. You choose an audience, write a set of ads, and decide how much you’re willing to pay per click.
Ever since the first handful of marketers figured out that you could bring hundreds or thousands of customers to a website every day by mastering search engine optimization (SEO). Businesses have been looking for new ways to improve their visibility on search sites.
Most business websites are built for the purpose of being websites. They have a nice look, and a little bit of content. But don’t benefit the companies that own them in a measurable way. That’s not good enough anymore.
In today’s digital age, the online presence of a small business can make or break its success. As consumers increasingly turn to search engines to find products and services, having a well-optimized website is essential. This is where on-page SEO (Search Engine Optimization) comes into play.