Monitor Customer Sayings “Reputation management” has become a buzzword on the Internet in recent years, and for good reason: people trust what others have to say about you, your company, and your new products whole lot more than they trust your marketing materials. This has always been true, of course, but with the rise of […]

Another Search Engine The brilliant marketing team at Bing only has it half right: The incredibly high number of results that come up for virtually any Internet search has made it harder, not easier, to find what we’re looking for. But what they conveniently leave out of their clever ads, however, is that what we […]

Social Media Marketing Sins Given that social media sites like Facebook, Twitter, and LinkedIn are such a relatively new phenomenon on the Internet. You would think that they would present a wide open field, that there wouldn’t be any “rules” to deal with yet. That’s not exactly true. There is one guideline you had definitely, […]

Utilizing Reputation Management “Reputation management” has become a buzzword on the Internet in recent years, and for good reason: people trust what others have to say about you, your company, and your new products whole lot more than they trust your marketing materials. This has always been true, of course, but with the rise of […]

Apple’s Ping Along with the normal upgrades and improvements that come with any software release. Apple’s iTunes version 10 contained an accompanying twist, the first distributed version of Ping, a combination social networking and music purchasing platform. If you haven’t seen or tried it, the premise is pretty simple. Like Facebook, you can connect with […]

Become a Website Shopping Destination For all the changes that have taken place in the business world over the last 10 or 15 years because of the Internet. It sometimes gets lost that things are changing off-line, too, and not only because of technology. Regardless of whether you are clicking a mouse or climbing into […]