Warren Buffett was quoted yesterday as saying that the US economy is in a recession. One indicator is that consumers and businesses are buying less products and services. And even though he mentioned the “R” word. Buffett wrote in a Friday letter to Berkshire Hathaway. “Despite our country’s many imperfections and unrelenting problems of one sort or another, America’s rule of law, market-responsive economic system and belief in meritocracy are almost certain to produce ever growing prosperity for its citizens,” Zig Ziglar, a famous sales motivational speaker, says that when some people believe that we are in a recession, depression or down economy, he chooses not to participate.
Now is an excellent time get motivated. There are limitless opportunities for your business on the Internet. Take a look at your website. Is it working for you? Is it bringing you new prospects? If not, then it’s time to redesign your website. Your website is an important marketing tool and website design is important to establish a brand for your business online. By redesigning your website, you have the opportunity to cost-effectively:
– Reintroduce your company to customers and prospects
– Present new products and services
– Freshen-up all of the copy
– Take new photos
– Add animation and video
– Develop database applications
There are many articles and examples on this blog that can guide you through the redesign process. So stop whining about the economy and take control of your company’s branding process.