Although using online marketing videos is no longer “cutting edge” – lots of businesses now take advantage of it – it is still an idea that’s growing in importance and popularity. That’s because video tends to be more compelling than plain text or images, and with high-speed Internet available everywhere, even on mobile devices, it’s easier than ever for your customers to use.
With that in mind, here are three great places to put video on your business website:
1. Your home page. Online videos in your home page grab attention and create an instant connection with viewers. You can even invite them to visit other pages or return again later.
2. Landing pages for advertising campaigns. Lots of businesses are finding that video is the perfect way to boost conversion rates, bringing in new sales and leads that the company wouldn’t have gotten otherwise.
3. Product pages. If you want to show off product features and demonstrate things like sizes, available colors, and product uses, a short video clip could be the perfect tool.
Want to learn more about online videos, business web design, or Internet marketing? Call or email a member of the Marcy Design team today to arrange for a free consultation.