Columbus Web Design 614.224.6226

Sep 2022
One Crucial Detail About Trade Show Booths and Displays

Trade Show BoothsTrade Show Booths

In the past, we have written about the importance of having trade show booths that is attention-grabbing and easy to set up. Something we’ve learned from years of experience with our clients. Today, though, we want to share another little “insider secret” to tradeshow display success…

Give yourself a lot of lead time.

Granted, that might not seem like a top-secret piece of advice. But trust us when we say that it’s a good one. Why do you need to plan weeks or months ahead for a trade show display? Here are a few good reasons:

There are usually lots of decision-makers involved.

With trade shows, there are usually executives, managers, and presenters who all want to give input. Leave lots of time to collect their ideas and feedback.

Trade show exhibitors need to be familiar with the booth.

It’s a good idea to have your presenters familiar with the booth before you set it up for the first time. That way, they won’t find themselves looking for parts or equipment at the last minute.

You don’t want production delays to kill a big sales opportunity.

Trade shows are a big deal, if they are handled correctly. You don’t want to be stuck waiting for materials when you should be finding new sales.

Need help putting together a great-looking, cost-effective tradeshow booth or display? Call Marcy Design, a Columbus Ohio website design company to help with your webmarketing and advertising campaigns.


Need more information about who we are, what we do or maybe even our favorite restaurant? We’re here to chat. Tell us about your company and how business is going. Feel free to call, send an email, Tweet or simply complete the contact form. We love hearing about exciting new ideas!

2461 East Main Street
Columbus, Ohio 43209
(614) 224-6226

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