614.224.6226

11
Nov 2013
How to Make E-commerce Sales More Profitable

How to Make EHaving a sale or offering special discounts on your e-commerce site? Here are a few ways you can make it more profitable:

Limit sales to special occasions. Because sales can be so good for short-term business, lots of e-commerce sites run them constantly. The only problem with that strategy is that buyers learn to always wait for the next discount, rather than ever paying full price (or even relatively higher sales prices) for the products they want.

Show buyers the savings they can get. Everybody loves a good deal, but if you don’t show your regular prices, buyers might not know what kinds of savings they are enjoying. So, give them a sense of just how big the discounts are, and more of them will finalize their transactions.

Promote your sale heavily through email and social media. In e-commerce, sales should never happen in the woods where no one is around to hear it, so to speak. Email marketing and social media are perfect for promoting discounts and time-sensitive specials.

Need more great Internet marketing tips for e-commerce sites and online stores? Stop back to our blog often, or contact a member of the Marcy Design team today.

Call Marcy Design, a Columbus Ohio website design company to help with your webmarketing and advertising campaigns.

CONTACT MARCY DESIGN

Need more information about who we are, what we do or maybe even our favorite restaurant? We’re here to chat. Tell us about your company and how business is going. Feel free to call, send an email, Tweet or simply complete the contact form. We love hearing about exciting new ideas!

2461 East Main Street
Columbus, Ohio 43209
(614) 224-6226
marketing@marcy.com
www.marcy.com

Request a Proposal

Homepage Contact
Sending

Please select a valid form