Columbus Web Design 614.224.6226

Mar 2023
Are You Testing Your Online Advertising Often Enough?

Are You Testing Your Online Advertising Often EnoughYour Online Advertising

This is a bit of a trick question, if only because you should always be split testing things like ads, landing pages, and calls to action. If that sounds a bit excessive – why mess with a winning formula? – there are two good reasons:

First, you can never be sure what’s going to work in Internet advertising.

Because online advertising usually represents quick decisions made by customers who might not even be aware of their own thought processes, it’s very difficult to predict success. It’s even harder to predict whether one idea will be more successful than another, which makes testing even more important.

And, there are always improvements to be made.

Unless you have an ad that draws in 100% of the people who see it, and a landing page that converts 100% of that traffic you receive, there is room for improvement. And, if you are getting those kinds of results (or anything close to them), we know a lot of people who want to hear from you!

In general, Internet advertising is all about the process of measuring, refining, and improving. If you aren’t testing the different elements of your ads and follow-up materials on a continual basis, then you probably aren’t getting the results you could be.

Marcy Design Provides Marketing, Advertising & Website Services in Columbus, Ohio

The first thing to remember is that we believe that our creative energy produces powerful ideas. For example we can help you sell more products and services for Columbus Ohio Web Design.

Equally we are hard working and represent one of the most experienced resources for your business’s web strategy. In addition Marcy Design has designed websites for companies of all sizes. And we will help bring strategy, design and success to your business as well.

All in all we are recognized as the best in the business. And Marcy Design can provide businesses in Columbus, Ohio with web designmarketingadvertising and social media.

Finally as a Columbus Ohio Website Design company. We will work with your business producing quality work and be more effective at marketing. And increase sales through online and traditional methods. You may review our overview listed below.


Need more information about who we are, what we do or maybe even our favorite restaurant? We’re here to chat. Tell us about your company and how business is going. Feel free to call, send an email, Tweet or simply complete the contact form. We love hearing about exciting new ideas!

2461 East Main Street
Columbus, Ohio 43209
(614) 224-6226

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