Now that it’s really starting to feel like spring, lots of us will be making plans for small projects to spruce up our homes – a fresh coat of paint here, a little gardening there, and so on. But, as you prepare to get your house ready for the coming months, consider doing the same for your business website.
To make things easier, we can recommend one easy way to fix it up quickly: get rid of stock photos on your website and add your own.
Why would having custom photography make such a big difference? For one, having your own pictures allows you to better show off your products, people, and facilities. And for another, stock photos tend to not stand out. Since so many websites use them, yours are bound to look similar to ones your customers have seen somewhere else. Most importantly, though, getting your own photos allows you to better tie in to existing design and layouts, or even new ones.
Professional photography isn’t expensive or time-consuming, but it can make a huge difference on the effectiveness of your business website.