Columbus Web Design 614.224.6226

Mar 2023
3 Quick Ways to Save Money on Search Advertising

3 Quick Ways to Save Money on Search AdvertisingSave Money on Search Advertising

Search advertising programs (like Google AdWords) are becoming more competitive every day, with new advertisers springing up in every area and industry. That means higher keyword bid prices, and the need for lots of companies to find lower cost methods to get the traffic they need. Save Money on Search Advertising.

Here are three quick and easy ways to save money on your search advertising campaigns:

1. Look for more specific keywords. Far too many advertisers choose generic keywords to bid on. Often, these draw lots of traffic, but don’t necessarily attract motivated buyers.

2. Bid on lower ad positions. Strangely enough, lower ad positions tend to get less traffic, but convert at a higher rate, since only serious shoppers and prospects will move farther down the page to find what they’re looking for.

3. Continually add negative keywords. Your goal shouldn’t just be to attract traffic, but also to weed out those who are poor fit for your product or service. Ideally, you never want your search advertising offers being shown to anyone who isn’t very likely to do business with you. Save Money on Search Advertising

It’s never been more important to be efficient with Internet advertising, so be sure to use these tips to get the most out of every dollar, and every click.

Marcy Design Provides Marketing, Advertising & Website Services in Columbus, Ohio

The first thing to remember is that we believe that our creative energy produces powerful ideas. For example we can help you sell more products and services for Columbus Ohio Web Design.

Equally we are hard working and represent one of the most experienced resources for your business’s web strategy. In addition Marcy Design has designed websites for companies of all sizes. And we will help bring strategy, design and success to your business as well.

All in all we are recognized as the best in the business. And Marcy Design can provide businesses in Columbus, Ohio with web designmarketingadvertising and social media.

Finally as a Columbus Ohio Website Design company. We will work with your business producing quality work and be more effective at marketing. And increase sales through online and traditional methods. You may review our overview listed below.


Need more information about who we are, what we do or maybe even our favorite restaurant? We’re here to chat. Tell us about your company and how business is going. Feel free to call, send an email, Tweet or simply complete the contact form. We love hearing about exciting new ideas!

2461 East Main Street
Columbus, Ohio 43209
(614) 224-6226

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