Category Archives for "Marketing"

Jan 2008
A New Website Design Can Improve Your Business

A new website design allows you to re-introduce your company. Think of a company like Apple and how they are constantly seen as innovators of their market. One method for giving your business a boost in sales is to review your existing website. – Does your website reach your target audience effectively? – Have you […]

Dec 2007
Website Design Process, Part I

Design is an important element in the development of your website. How a site looks and feels can determine if a viewer is interested or not in your product or service. Usually the visitor makes that determination within 3 seconds. That’s right, I said 3 seconds. That doesn’t give you a lot of time to […]

Nov 2007
Top Ten Marketing Ideas for Your Business

Solving real marketing issues requires a fresh look at your business. Below is a ‘Top Ten’ list of new marketing ideas to get your business going in the right direction. Get excited and be open to thinking outside the box. 10. Develop a professional website for your product or service. If you have a product […]

Nov 2007
YouTube, McDonalds Make a Commercial

Fernando Sosa and Thomas Middleditch, two unknown actor/musicians, posted a rap video about Chicken McNuggets on YouTube and created a sensation. The video eventually was spotted by McDonalds and a 30 second spot was created to run on commercial television. Mr. Sosa was also interviewed by Neil Cavuto on FNC. It just shows how creativity, […]

Nov 2007
Blogs Are the Future of Marketing

If you have a business, then you need a blog. According to Technorati, the blogoshere has grown from 100,000 blogs in March 2003 to nearly 73 million in March 2007. The numbers suggest that this is no longer ‘bleeding edge’ technology. Blogs have become mainstream as a valuable source of information for Internet users with […]

Nov 2007
Marketing Your Business 2.0

If you opened up the doors of a new business 15 years ago, your marketing (Marketing 1.0) would have consisted of advertising in the local phone directory, printing up business cards, stationary and brochures and waiting by the phone for the customers to call. Once in a while, when business was slow, you might even […]


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